A vintage Pengin Pelican edition, 1966, of the collection of articles and essays on the impact of mass media and popular culture on society. It asks, 'is a squalid mediocrity the highest common factor of popular culture the best we can expect?'
Originally published in 1964. A collection of essays on all manner of popular ciulture - and mass media in the 1960's - when the implications of it on society were only being felt.