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Product Description
What happens when science hits the headlines – for all the wrong reasons?
Do you remember the ‘Climategate’ email leak? Or the ‘Frankenscience’-style headlines about the perils of GM foods? What about the time the government sacked its own science advisor for challenging drug laws?
The truth behind the attention-grabbing headlines was complex, nuanced – sometimes even mundane. But all too often, science coverage in the British press has been less fact than fiction, while scientists have often either avoided engaging with the press or been actively prevented from doing so. The result? Media hype, political spin, and misinformation from those with vested interests.
In Beyond the Hype, science spin doctor Fiona Fox takes us behind the scenes of some of the most contentious stories in science over the past two decades.
From animal research and hybrid embryos to climate change and Covid, this vitally important new book reveals how truth and transparency can revolutionise our communication and understanding of science, transforming our societies – and our lives.
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