Product Description
Before You Know It: The Unconscious Reasons We Do What We Do
Unconscious thoughts and feelings influence not only the way we perceive ourselves and the world around us but also our everyday actions. The effect the unconscious has on behavior has provoked debate among psychologists for decades.
In The Hidden Mind , John Bargh, the world’s leading expert on the unconscious mind, provides an extraordinary overview of the true power of the unconscious, how it shapes our lives, and what we can do to harness it for our benefit. Utilising a range of pioneering experiements and previously unpublished research, it is a landmark work of non-fiction from an internationally acclaimed writer and thinker.
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