Product Description
With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand.
All of our books are second hand, and while you may not get the exact copy shown in the picture, all of our books are in very good condition. Removing stickers from a book may damage it, so we refrain from doing so. If you see a price sticker on a book, please ignore it.