Product Description
This book could save your business! Since 1999, the Worst-Case Scenario survival handbooks have provided readers with real answers for the most extreme situations. Now, in a time of economic crisis, the bestselling series returns with a new, real-world guide to avoiding the worst business cataclysms. Here, you'll find solutions for the most dangerous, deadly situations your business will ever encounter-whether those crises relate to finance, human resources, strategy, sales and marketing, or the executive suite. This book is no joke-and you won't find any buzzwords or fables about fictitious CEOs in here-just expert advice and step-by-step info on what to do when you're facing a true business nightmare. You'll learn how to
Until now, there's never been a clear, step-by-step guide to dealing with the sudden turns for the worst that can doom your business. The Worst-Case Scenario Business Survival Guide provides you the answers you need when disaster strikes-and what you must know to avoid the next one.
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