Alan B. Krueger / Rockonomics (Hardback)

Product Description

Music is a powerful and universal language, capable of crossing geographical, political and social barriers to speak to each of us. It manages to keep us company, to give us a smile or a squeeze in the heart, sometimes it can even change our lives. But it's not just that: it's also a large market, a driving force of the economy and, ultimately, a job for tens of thousands of people. Moreover, it was one of the first sectors to have to clash with the great technological innovations of recent years. Musicians, singers, producers, managers, sound engineers: each of them, at all levels, has seen their profession change with the arrival of digital and streaming services, closely linked to the complex rules on intellectual property and royalties. Not surprisingly, even for superstars of the caliber of Paul McCartney, the bulk of the income now comes from live performances rather than record sales.
Combining immediate prose, a direct approach and a huge amount of interviews, Alan Krueger manages to take the reader behind the scenes of this showbusiness, telling the world of music with the air of the enthusiast and the competence of the first-level economist. How does the music industry work? Who earns? How much? And how? But, above all: what can this universe teach us about the world of work and the economy more generally? On the past and current crisis, on employment difficulties, on social inequalities and on how to overcome them?
To quote Tito Boeri, "Alan Krueger was a modern Keynes for our generation, an example of how a great economist can put his intelligence at the disposal of those who have to make decisions that affect the well-being of millions of people". Or, in this case, available to those who want to better understand music, and the world through it.

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